Showcase Central is a multilingual online community of easily searchable information portals grouped by category. Each portal contains links to a number of informational showcases. It is the ideal venue for companies who wish to highlight quickly changing event information, product specials or corporate messages.

Showcase Overview

Each showcase in Showcase Central is a single, multi-media, dynamic advertising web page that allows real-time, on-line management by a showcase owner. It provides the showcase owner with the ability to easily give their clients and customers a timely look at the events, product specials and messages that they are promoting.

Showcases are designed to be multilingual and can be used by companies and individuals in any industry and from any country. If the country and/or language you wish to create your showcase in are not yet available please let us know and we will quickly update the system.

Current Showcase Portals

Showcases are grouped according to the activity of the industry of the showcase. The following specialized showcase portals are currently in place or in development:

Business
Charities
Events
Lifestyle
Nightlife
Technology
Real Estate
Portfolio
Resume
Jobs
Clubs
Adult


Target Audience

As an online community, Showcase Central Showcases are accessible by anyone. The Target Audience of a specific showcase can change according to the marketing goals of the company. The company can even choose to change who the target audience is on a monthly basis by changing what information is in the showcase.

How Showcase Central is Promoted

Showcase Central is primarily promoted through the use of strategic partners and their websites. Some of our partners focus on specific types of activities, so we ask them to allow a banner linking to the Showcase site promoting businesses in that genre. Other partners are member organizations which allow a mini-portal to be put on their website which showcases their members.

We also do some promotions in magazines.

If you wish to use Showcase Central as a way to promote your membership or wish to be listed as a Showcase Advertising Agency, please contact us for details.

Thoughts on Usage

One way of thinking about a Showcase is that it is a single page which allows you to address a specific audience about a specific subject. It is a way for you to tell your clients or prospective customers about something important. This might be a new product, a campaign for an existing product or service, information regarding an upcoming event or whatever else you can think of. The message can be given using a number of different media including audio, video, images and simple text.

This is in contrast to a corporate website which has all the information about your company and may be difficult to navigate to find a specific message.

In short, a showcase is where you tell clients and potential clients something you want to highlight for them, while a corporate website is where clients and potential clients go to find out what they want about your company or organization.

Showcase Content

We can help you to develop the content you need for your website and for your other marketing endeavours. Contact our content development team for more information on how we can help.

Showcase URL Customization

You can also use your existing company website and domain to promote your own showcase. It is a simple matter to create a new URL for your domain so that a URL like http://showcase.(your-domain-name) will go to your showcase while http://www.(your-domain-name) continues to go to your corporate website.

We can also configure our showcase-central.info domain (or one of the other portal sites) to have a specific URL that directs people directly to your showcase. In this case, http://(yourcompanyname).showcase-central.info would go directly to your showcase site.

This information could easily be used on promotional information along with your regular website URL.
Search Engines

The intra-related architecture of the various portal sites as well as the banner advertising and links from member corporate sites makes Showcase Central a natural way to improve search engine rankings. In many cases a corporate showcase will appear higher in the rankings of a search engine site than the corporate site itself.

Showcase Statistics

Statistics for individual showcases are available for showcase owners.


Showcase Central Terms and Agency Definitions


a) TacoShow is the codename we have given to Showcase Central and all of its components. The terms 'TacoShow' and 'Showcase Central' can be used interchangeably.

b) TacoShow is an online marketing tool developed by Emissary Computer Solutions that allows businesses to create online, dynamic showcases that promote corporate messages, products and/or services.

c) TacoShow Showcases are multimedia dynamic advertising spaces that are built on TacoWeb CMS (Content Management System) allowing each showcase owner to manage their showcase content using a web browser 24 hours a day and 7 days a week.

d) TacoShow Advertising Agencies are the owners of websites or other media which contain TacoShow advertisements.

e) TacoShow Portal Agencies are the owners of a website that the TacoShow Showcase Plug-in is used on. A showcase plug-in is a set of code used by websites to display the most popular showcases of a group determined by the portal agency. This group is often, but not necessarily, members of their own organization.

f) TacoShow Marketing Agencies are the organizations that introduce and sell TacoShow showcases. This is often, but not necessarily, to members that are associated with their organization.

g) TacoShow Moderating Agencies are the organizations that review TacoShow content after a change is made. Reviews are used to check for inappropriate content and obvious mistakes in a showcase presentation. Moderators may also suggest enhancements to a showcase owner.